Service · Frameleads Growth System™

Social Media Marketing

Organic social systems — content production, community engagement, creator partnerships, and editorial calendars built to compound.

  1. Owned-channel growth across Instagram, LinkedIn, YouTube, and X.

  2. Average CPC 10–80 ₹, typical CAC 300–6,000 ₹ — the bands social media marketing engagements run inside.

  3. Typical time to first signal: 60–120 days. Primary leading indicator: engagement-led referral, branded search lift.

  4. Same senior operator weekly. Server-side attribution from day one. Free 30-min audit shows where the next move should land.

Why Frameleads

Three operational differences in our social media marketing

What we deliver

Social Media Marketing deliverables

Organic social + creator partnerships + paid social — operated as one program so brand-building and acquisition compound each other.

Channel mix

How we structure social media marketing

Channel / surfaceWeightWhy
Instagram (Feed + Reels + Stories)Primary for B2CVisual-led categories: fashion / beauty / F&B / real estate / wellness / D2C.
LinkedInPrimary for B2BBrand-building + thought leadership + organic lead-gen.
YouTube Shorts + TikTokReachGen-Z + mid-market reach; vertical video assets.
Creator partnershipsAmplifierMix of macro / mid / nano based on category economics.
X (Twitter)OptionalStrong for SaaS founder-led; weak for most B2C categories.
Process · 60–120 days to first signal

How we run social media marketing

Four phases, each anchored to a stage of the Frameleads Growth System™. Outputs below are what gets shipped at each phase — not promises about revenue, which depend on your unit economics, runway, and execution velocity.

  1. 01
    Week 1–2

    Channel + content strategy

    • Channel-priority recommendation based on ICP + category
    • Content calendar (first 30 days)
    • Brand voice + visual identity documented
    • Creator-strategy outline (where applicable)
  2. 02
    Week 3–8

    Production rhythm

    • Daily / 3x-weekly posting cadence established
    • Engagement + DM response SLAs operating
    • First creator collaborations live
    • Paid-amplification budget activated on top organic posts
  3. 03
    Month 2–4

    Scale + creator network

    • Creator network expanded (3-10 active partners depending on tier)
    • Top-performing content formats identified + scaled
    • Cross-channel content repurposing pipeline running
    • Share-of-voice tracking + competitor benchmarking monthly
  4. 04
    Month 4+

    Compound

    • Brand mention growth quarter-over-quarter
    • Organic reach + engagement compounding without proportional content increase
    • Creator program ROI proven + scaled where economics work
    • Quarterly review against blended brand-lift + assist-conversion metrics
Investment + engagement

Social Media Marketing pricing

Bands below are agency fees, exclusive of media spend. The exact tier depends on the scope, the channels in play, and the cadence you want. Every engagement begins with a free 30-min audit; we recommend the right tier (or recommend you don't engage us yet) after reviewing your current setup. See the CAC benchmarks report for category-specific cost context.

Starter

₹2L–₹4L/mo

Paid amplification ₹1-5L/mo + creator costs separate

Best for: Brands launching social with 1-2 priority channels

  • Channel strategy + brand-voice guide
  • 10-15 posts/month
  • Community management
  • Monthly performance review

Scale

₹4L–₹8L/mo

Paid amplification ₹5-25L/mo + creator costs

Best for: Scaling brands across 3-5 channels with creator program

  • Everything in Starter
  • 3-5 channel program + creator network
  • 15-25 posts/month + paid amplification
  • Bi-weekly content reviews

Enterprise

₹8L+/mo

Paid amplification ₹25L+/mo + dedicated creator budget

Best for: Multi-brand / multi-geo social programs

  • Everything in Scale
  • In-house content studio retainer
  • Multi-language / multi-region social
  • Executive quarterly brand-lift readout
Fit check

Is Social Media Marketing a fit for you?

Honesty on fit before pricing. We turn down ~30% of inbound audits because the timing, runway, or product situation doesn't match the service. Better to read this section than to discover the mismatch three months in.

Built for
  • Brands willing to commit to a content cadence (10+ posts/month minimum)
  • Founders / spokespeople willing to be face-of-brand on at least one channel
  • Categories where organic social compounds (lifestyle / consumer / SaaS founder-led)
  • Teams with creative-supply capacity (in-house or studio retainer)
Not the right fit
  • Brands looking for guaranteed direct-conversion ROI from organic social
  • Categories with no plausible organic-social hook (deep B2B utility software)
  • Teams unable to sustain 10+ posts/month — under that, the algos don't optimize for you
Free audit · hub-social-media-marketing-mid

Get a free audit scoped to social media marketing

Fill in the form below to book a free 30-minute audit. We'll review your current social media marketing setup against the benchmarks above and tell you the three highest-leverage moves — even if you don't engage us.

We respond within one business day. No newsletter spam, no auto-DRIP — just a real audit-prep email from a senior operator.

FAQ

Frequently asked questions

How much does social media marketing cost in India in 2026?

Frameleads social media marketing runs in three tiers — Starter (₹1.5L–₹3L/mo), Scale (₹3L–₹8L/mo), Enterprise (₹8L+/mo) — exclusive of media spend. Total monthly investment (fees + media) typically runs 3–5× fees for paid services and 1× for organic/lifecycle services. The right tier depends on your stage, the channels in play, and the cadence you want. Average CAC for this category sits in the 300–6,000 ₹ band; see the pricing breakdown below for what each tier includes.

How long until social media marketing shows results?

60–120 days. Performance-channel signal arrives fastest; organic and compounding loops take 4-9 months. We track engagement-led referral, branded search lift as the leading indicator from week 2 so direction-of-travel is visible before quarterly reviews. Anyone promising you significant returns in week 1 is selling, not forecasting.

Is social media marketing right for my business right now?

See the fit-check section below — it's the honest answer for social media marketing. About 30% of inbound audits don't proceed because the timing, runway, or product situation doesn't match the service. We tell prospects that openly. The five-minute version: social media marketing is a fit when you have proven product-market fit, ≥6 months of runway, and a clear north-star metric. Read the full criteria below before booking.

What's different about Frameleads' social media marketing?

Three operational differences: (1) the same senior operator works on your account weekly, not just at kickoff — junior media buyers run execution under senior supervision. (2) Attribution stack always includes server-side instrumentation (CAPI / GTM Server-Side / GA4) — no Meta-Pixel-only reporting. (3) Creative supply pipeline ships 20-50 variants/month minimum at Scale tier — the highest-leverage variable in paid media in 2026. The full methodology is documented openly on the Frameleads Growth System™ pillar.

Do you guarantee ROAS, lead volume, or revenue?

No. ROAS depends on product, AOV, audience, market dynamics, and creative execution — none of which the agency fully controls. We commit to execution standards (creative variants per month, attribution rigor, reporting cadence, transparency on ad accounts) — not specific outcomes. Anyone in this category promising you a specific future ROAS in writing is selling, not forecasting. Walk away from guarantees.

What happens if we want to leave?

30 days written notice, in either direction. On exit we transfer ad accounts + creative source files + analytics dashboards + documented SOPs to your in-house team. We expect clients to outgrow us in 18-24 months and move social media marketing in-house — that's healthy, not a failure mode. Lock-in contracts signal weak operators. See /how-we-audit for the engagement onboarding + exit flow.

Will the senior operator I meet at the audit actually run my account?

Yes — that's a policy, not a sales line. The audit is run by a senior Frameleads operator (typically Ajsal Abbas for high-priority categories, otherwise a senior strategist). The same person stays on the account through the engagement, with junior media buyers / content producers handling execution under their direction. We hold senior-operator load at 3-4 active retainers per person so attention scales.

Sources & references

Cited primary and analyst sources. Independent of Frameleads' own data.

  1. IBEF — India Brand Equity Foundation: Indian Industry ReportsIBEF (Ministry of Commerce & Industry)

    Sector-level market size, growth, and policy context for Indian industries.

  2. IAMAI — Internet & Mobile Association of IndiaIAMAI

    Digital advertising industry body; reports on India internet user base, ad spend, and platform shares.

  3. MoSPI — Ministry of Statistics and Programme ImplementationGovernment of India

    Primary source for India macro-economic indicators (CPI, GDP, household consumption).

  4. ASCI Code for Self-Regulation of Advertising in IndiaAdvertising Standards Council of India

    Mandatory baseline for all advertising claims in India — including digital, influencer, and comparative ads.

Last reviewed: by Ajsal AbbasRefreshed quarterly from live client data
30-min audit

Run social media marketing with a senior team.

Book a free 30-minute audit. We'll review your current social media marketing setup against the benchmarks above and tell you the three highest-leverage moves to make — even if you don't engage us.